Opening Doors

Amplify created the first digital companion for the Annie E. Casey Foundation’s national KIDS COUNT franchise, the gold standard of child welfare data in each of the 50 states. The video, backed by solid research and distributed through a comprehensive social media strategy, was a part of the program at Casey’s KIDS COUNT symposium in Washington, D.C. last December, featuring experts on youth ages 16-24 who are not in school and unable to find meaningful work. The panel featured Melody Barnes, President Obama’s former White House Domestic Policy Director, who introduced and praised Amplify’s video.